SMR Travel
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Cookie Policy

Last updated: January 13, 2026

1. Introduction

At SMR Travel ("we", "our"), we use cookies and similar technologies to improve your experience on our website, analyze our traffic, and personalize content. This Cookie Policy explains what cookies are, how we use them, and how you can manage them.

This policy is designed to comply with the European Union General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA/CPRA) of the United States.

2. What Are Cookies?

Cookies are small text files that websites you visit place on your computer or mobile device. They are widely used to make websites work, or work more efficiently, as well as to provide information to site owners.

3. How Do We Use Cookies?

We use cookies for the following purposes:

  • Strictly Necessary Cookies: Essential for the website to function and cannot be disabled in our systems. They are generally only set in response to actions you take, such as setting privacy preferences, logging in, or completing forms.
  • Performance and Analytics Cookies: Allow us to count visits and traffic sources to measure and improve our site's performance. They help us know which pages are most and least popular and see how visitors move around the site (e.g. Google Analytics).
  • Functional Cookies: Enable the website to provide enhanced functionality and personalization. They may be set by us or by external providers whose services we have added to our pages.
  • Advertising/Marketing Cookies: May be set through our site by our advertising partners. These companies may use them to build a profile of your interests and show you relevant ads on other sites.

4. Cookie Information and Preferences

The notice shown on the site is informational. Our first-party local analytics remains active to measure visits, clicks, scroll depth, navigation, language, device and approximate timezone. It is not turned on or off by an accept/reject button. You can clear local storage and cookies from your browser settings.

GDPR Compliance (Europe)

This implementation does not use advertising cookies or third-party marketing profiles. Legal review should be completed before production if the audience or tracking scope changes.

CCPA/CPRA Compliance (USA)

We do not sell personal information through this local analytics system. Browser controls remain available for clearing locally stored identifiers.

5. Third-Party Cookies

In some cases, we also use cookies provided by trusted third parties. The following lists which third-party cookies you may encounter through this site:

  • SMR Travel local analytics: The current site sends measurement events to its own /admin/api/analytics_collect.php endpoint and stores aggregated reports locally for the CMS. No Google Analytics script is required for this tracking.

6. More Information

We hope this has clarified things for you. If you need more information, you can contact us through our official support channels.